From Integrity to Impact

Charting the Course of the Nature Markets Revolution

7
Sessions
7
Expert Speakers
360°
Market View
Home › Webinars › From Integrity to Impact

This webinar series is a curated roadmap for investors, financiers and corporate leaders. It is designed to build a comprehensive understanding of the nature investment landscape in the UK and beyond, moving logically from the foundational principles to the future frontiers of this rapidly emerging market.

We begin with the bedrock of any credible market: integrity. From there, we explore scale, metrics, policy, demand, investment thesis, and finally the future frontiers that will shape the next decade of nature-positive investment.

Each session builds on the last, providing a holistic, 360-degree view of the opportunity and the imperative to invest in nature.

The Sessions

Seven sessions, one world-class speaker line-up. Watch each recording and download the summary notes.

Dr Adrian Ward, CEO of Accounting for Nature
Session 01

The Integrity Imperative

Dr Adrian Ward — CEO, Accounting for Nature

Before any market can flourish, it must be built on trust. This session explores the critical importance of high-integrity standards for natural capital accounting. We delve into what constitutes a credible, verifiable and transparent environmental account, why this is essential for mitigating risk, satisfying regulators and attracting serious investment, and how the "rules of the game" are being written to ensure long-term market confidence.

About the speaker: As CEO of Accounting for Nature, a leading independent global standard for certifying natural capital accounts, Dr Ward is at the epicentre of market integrity. With over 20 years of experience in environmental markets and a PhD in Environmental Finance, he brings unparalleled authority on the methodologies that provide the confidence and rigour demanded by institutional investors and corporate stakeholders.

Watch the recording Summary notes
Dr Rich Stockdale, CEO of Oxygen Conservation
Session 02

Scaling Conservation: The Business of Restoring the Wild

Dr Rich Stockdale — CEO, Oxygen Conservation

How do you become the first conservation-focused unicorn company, scaling conservation to prove that the natural environment can pay to protect and restore itself? Dr Rich Stockdale has the answer, and in this session he presents a bold "greenprint" for 2030 that will build a natural capital portfolio valued in excess of £1 billion. Dr Stockdale discusses the practicalities of acquiring land, restoring ecosystems and developing a portfolio of natural capital assets that deliver for nature, people and profit.

About the speaker: Dr Stockdale is a proven leader in the business of conservation. As CEO of Oxygen Conservation, one of the world's first natural capital asset managers and developers, he is actively and successfully building the natural capital economy in real time. His experience in acquiring and managing large-scale restoration projects provides a credible, on-the-ground perspective on making conservation a scalable and investable asset class.

Watch the recording Summary notes
Dr Paul Jepson, innovator in nature finance
Session 03

Metrics and Frameworks: Fit for Finance and Fit for Nature

Dr Paul Jepson — Innovator in Nature Finance

How do we move from a general appreciation of nature to specific, data-driven measurements of recovery, ensuring they are fit for both nature and finance? This session bridges the gap between ecological science and financial markets. Dr Jepson unpacks NARIA — Natural Asset Recovery Investment Analytics — the cutting-edge metric and analytical framework that allows us to measure, report and verify changes in ecosystem condition, demonstrating how complex natural processes can be translated into the decision-grade assets that underpin nature markets, enabling them to scale rapidly.

About the speaker: A renowned conservation innovator and former senior academic at Oxford University, Dr Jepson is a leading thinker in conceptualising new approaches to conservation. His work in developing the NARIA framework to unlock investment in nature recovery places him at the cutting edge of translating complex ecology into tangible, measurable and marketable units of value.

Watch the recording Summary notes
Maxim Vergeichik, Senior Nature Economist at the UNDP
Session 04

The Demand Engine: Aligning Corporate & National Interests

Maxim Vergeichik — Senior Nature Economist, UNDP

Who is buying nature credits, and why? This session provides an expert global perspective on the powerful forces driving demand in voluntary nature markets. We hear how the private sector's growing interest in nature-positive investments aligns with international targets (like the Global Biodiversity Framework), frameworks (such as the Corporate Sustainability Reporting Directive, CSRD) and national policies, creating the foundations for a powerful, sustained demand for high-integrity nature outcomes.

About the speaker: As a Senior Nature Economist at the UNDP and a key figure in the UN-backed Biodiversity Credit Alliance (BCA), Maxim has a unique global vantage point. He is directly involved in shaping the guardrails for emerging nature markets and understands precisely how corporate sustainability goals are converging with global development and environmental agendas to fuel the demand side of the equation.

Watch the recording Summary notes
Tatjana Greil Castro, Co-Head of Public Markets at Muzinich & Co.
Session 05

The Investment Thesis: Investing in Natural Capital as a Distinct Asset Class

Tatjana Greil Castro — Co-Head of Public Markets, Muzinich & Co.

This session articulates the compelling financial case for investing in natural capital. As well as highlighting the ethical considerations, based on Tatjana's experience of running a regenerative farm, she explores how nature may become a distinct asset class with unique risk-return characteristics. The discussion covers how institutional investors might think about integrating nature into diversified portfolios, the financial mechanisms being used, and why early movers could be poised to capture significant value in this opportunity.

About the speaker: Tatjana is a highly respected portfolio manager with decades of corporate credit experience at a leading institutional asset manager. Her deep expertise in traditional finance, combined with her advisory role for the Taskforce on Scaling Voluntary Carbon Markets, gives her unparalleled expertise. As a land manager and regenerative farmer herself, she is perfectly positioned to bridge the gap between the natural and financial worlds, speaking the language of natural systems alongside those of risk, return and portfolio allocation.

Watch the recording Summary notes
Susannah Stock, Director at the National Wealth Fund
Session 06

Structuring Investment in Complexity: A Banker's Perspective

Susannah Stock — Director, National Wealth Fund

This session explores UK nature markets from a banker's perspective, examining how nature markets operate for woodland and peatland carbon projects and how we might reimagine this model to properly value the wider services of living ecosystems. Susannah Stock delves into the critical concepts of stacking environmental outcomes to create robust funding mechanisms, while recognising the importance of carbon additionality. Drawing on established infrastructure finance, she outlines price-support mechanisms to manage the unpredictable variables of price and volume inherent in nature recovery.

About the speaker: As Director and Sector Lead for Natural Capital at the National Wealth Fund, Susannah is aiming to amplify government objectives to increase private investment in UK nature markets. Her 25 years' experience as an infrastructure financier in the UK and 6 years in environmental and water engineering in New Zealand and Australia mean she is well placed to think holistically about financing nature as the most critical infrastructure asset class. Unlocking institutional markets to finance all ecosystem services is an issue she has been grappling with over her 2.5 years at the National Wealth Fund.

Watch the recording Summary notes
Cain Blythe with the CreditNature team
Session 07

Future Frontiers: The Next Wave of Nature-Positive Innovation

The CreditNature Team — Cain Blythe, Dan Bass & Sophy Jones

The natural capital revolution is just beginning. This concluding session looks ahead to the innovations that will shape the future of the market. We explore the role of emerging technologies like AI and remote sensing in MRV (measurement, reporting and verification), the development of new financial instruments, and the scientific breakthroughs that will unlock new opportunities for restoring nature at a planetary scale.

About the speakers: As the founder and CEO of CreditNature and Ecosulis, and a co-author of "Rewilding", Cain Blythe is a recognised thought leader and innovator in the sector. His vision is to merge science, technology and finance to accelerate global restoration. He, along with Dan Bass (Rewilding Landscapes Manager) and Sophy Jones (Nature Fintech Developer), synthesises the insights from the series and provides a compelling, forward-looking vision for the future of the nature economy.

Watch the recording No summary notes for this session

Ready to invest in nature?

Discover how CreditNature turns high-integrity science into investable nature recovery.

Talk to our team